8 October

Coverage Round-Up: Crosshead

It’s always exciting when you win new business. We were delighted to win Crosshead in May, and we’ve really enjoyed the journey with them so far. Having pulled together a tactical PR plan to showcase the newly launched Sport model to a targeted audience, the team then took the bike on a number of one-to-one press… Read More
Authored by Vikki McGill in
10 May

Tales From The Road With Cycle To MIPIM

You’d think it’d get easier to pack for Club Peloton’s Cycle to MIPIM after doing it for five years, but it doesn’t. Packing a suitcase for 12 days away was just one of many activities that needed to be juggled in the run-up to Club Peloton’s flagship cycling event. Alongside the Aspire team and the… Read More
Authored by Kate Gordon in
20 November

Event Launch: Club Peloton’s Cycle to MIPIM 2018

Club Peloton launched their flagship ride, The Legal & General Real Assets Cycle to MIPIM, at the home of Coram, the Foundling Museum in Bloomsbury, on 10th October. The annual event sees property professionals take on six days of riding from London to Cannes in March. The fundraising aim this year is to raise more… Read More
Authored by Louisa Feary in
28 September

The Cycle Show from a visitor’s perspective

Held at the NEC Birmingham from the 21nd to the 24th of September, The Cycle Show is a huge exhibition of the very latest in cycling technology and heaven for the fans of moving around on two wheels. From lightweight carbon frames and streamlining helmets to new nutrition and evolving technology, there was a stand… Read More
Authored by Louisa Feary in
6 June

Press Release – Charity Cycle Challenge pedElle 2017 Celebrates Successful Fifth Year

43 women in property complete most scenic and most challenging route to date. London, 31 May 2017 – Business networking and fundraising charity Club Peloton’s charity cycle challenge for women in property, the Legal & General Real Assets pedElle 2017, completed its fifth edition last week. Forty-three women from various industries, including architecture, planning, investment… Read More
Authored by Kate Gordon in
8 March

Creative Content – Mixing Fundraising, Friendships and Business Benefits

Our creative content expertise extends to photo stories, video case studies, digital graphics, copy writing and blog plans. We have a long standing relationship with our client Club Peloton as their appointed PR agency and we have worked on a number of creative opportunities with them to build their brand identity. Club Peloton’s flagship event Cycle… Read More
Authored by Niki Hanmer in
7 March

The Biggest Ever Legal & General Real Assets Cycle to MIPIM Gets Ready to Ride to Cannes

London, 2 March 2017 – Club Peloton’s flagship event, the Legal & General Real Assets Cycle to MIPIM 2017, is almost ready for its biggest ever Grand Depart. The property industry’s largest multi-day cycling challenge will see 200 professionals depart central London for property conference MIPIM, 1,500km and six days away in Cannes, on Thursday… Read More
Authored by Kate Gordon in
23 February

First Time For Everything – Kate Joins a Club Ride

I spent all of last year promising myself I was going to go on a club ride with Bristol South Cycling Club. That might not sound like much, but the thought of riding with 15 or 20 strangers who would all definitely be faster and better than me, probably resulting in me getting dropped or lost,… Read More
Authored by Kate Gordon in
3 November

Club Peloton’s Gala Dinner – Going for Gold

Last month the Aspire PR team attended Club Peloton’s Annual Gala Dinner and Awards ceremony, once again held at at the Lee Valley Velodrome, the home of Team GB’s cycling successes at London 2012. Club Peloton welcomed a top line-up of cycling and property industry heavyweights for a night of networking and cycling. We hosted a table with… Read More
Authored by Kate Gordon in
25 October

Press Release – The Legal & General Real Assets Cycle to MIPIM 2017 Launches 

New format unveiled for property industry’s highly successful networking event  London, 20 October 2017 – Club Peloton, the fundraising charity that focuses on creating business networks, launched the Legal & General Real Assets Cycle to MIPIM 2017 on Monday 10th October with a new format that will allow more riders than ever to take part…. Read More
Authored by Kate Gordon in