14 October

Press Release – Swiss Performance Brand On Debuts First Sneaker

From the Olympic games, to the peaks of the Swiss Alps, to Tokyo’s most influential sneaker show, exploring the edge of design is the lifeblood of Swiss running brand On. With its first true sneaker, the Cloud Hi Edge, On is breaking the mold and exploring new territory. October 5, 2019 — ZURICH, SWITZERLAND –… Read More
Authored by Josh Puttock in
6 September

Press Release – On launches limited edition Cloud Edge Moon

On Launches limited edition Cloud Edge Moon to celebrate the 50th Anniversary of Apollo 11 Landing Inspired by Neil Armstrong’s lunar boot, the Cloud Edge Moon is stylish, functional, and delivers the sensation of walking on clouds…or rather, the moon Zurich, Switzerland – This month, Americans celebrate one of the greatest accomplishments known by man–… Read More
Authored by Becky Hepworth in
18 July

Press Release – Three more innovative On products for the outdoor adventurer

The award-winning Swiss-based running shoe manufacturer is further extending its range with a new trio of must-have items for lovers of peaks and trails. ZURICH, SWITZERLAND – Swiss-based running shoe manufacturer On has been thrilling customers with its innovative technologies and reductive designs since 2010. Over five million runners and walkers now have Ons on… Read More
Authored by Becky Hepworth in
20 June

Press Release – Swiss Sports Brand On Launches All-New Cloudstratus with Double the Tech to Double Your Run

Nine years ago, three Swiss guys revolutionised the sensation of running with a completely new, innovative outsole compression technology called CloudTec®. Now On is doubling up the tech with the all-new Cloudstratus. ZURICH, SWITZERLAND – In 2010, World Duathlon Champion and multiple Ironman winner Olivier Bernhard was craving a new running sensation, one that would… Read More
Authored by Becky Hepworth in
17 June

Case Study – Swift Take Off

All bases covered with a three-pronged launch of On’s new Cloudswift shoe. As part of an ongoing partnership with the Swiss sportswear brand On, Aspire introduced the media and influencers to On’s latest technology and newest shoe, the Helion fuelled Cloudswift, via a multifaceted campaign which took in London and Mallorca along with a nationwide… Read More
Authored by Becky Hepworth in
30 May

On supporting Mark Beaumont in 2019

If you don’t already know who Mark Beaumont is, he is a man with extraordinary talent.  An ultra-endurance adventurer, Guinness World Record holder, TV presenter and broadcaster. His journey has seen him cycle around the globe in 194 days smashing the previous world record by 81 days and earning him the title of the ‘The… Read More
Authored by Becky Hepworth in
23 April

Mallorca Press & Retailer Summit with On

This March, our client, premium Swiss sportswear brand and design maestros On, organised a press and retailer summit on the beautiful island of Mallorca. Hosted at the impressive St. Regis Mardavall resort, the schedule was filled to the brim with runs, product insight and seminars. Two members of the Aspire team were among those invited,… Read More
Authored by Becky Hepworth in
16 April

Press Release – On takes its iconic Cloud shoe to a whole new crafted level of urban cool.

ZURICH, SWITZERLAND – On has released an array of Cloud shoes that boast style and confidence: introducing the Cloud Terry, the Cloud 50|50 and the Cloud Beam. Crafted with On’s unique Cloudtec® sole, the Cloud Terry, Cloud 50|50 and Cloud Beam blend heritage style with the most innovative technology. Fully cushioned for softer landings while… Read More
Authored by Becky Hepworth in
19 March

Press Release – Break A Sweat With On’s All-New Apparel Line For 2019

Two years after launching its first ever apparel line, the award-winning Swiss Performance brand, On, launches key updates with the addition of a sweat set and 7/8 tights in both men’s and women’s. ZURICH, SWITZERLAND (14 February 2019) – “It takes a lot of effort to make something look and feel effortless,” said On Co-Founder… Read More
Authored by Becky Hepworth in