7 September

Coverage Round-Up: On

We were very excited about this new shoe launch for the Cloudace from On. After an impressive introduction to the 2018 range of products at the annual sales and marketing meeting last year, we knew they would pull something out the bag for this new shoe release. Founders Olivier and David took centre stage and performed… Read More
Authored by Vikki McGill in
3 September

Moving With The Times: The Shift From Print To Digital Media

‘May you live in interesting times’, so the old Chinese curse goes – for many of us in the magazine media world this feels especially pertinent these days. The shift from print to online publishing, coupled with the explosion of social media, rise of the influencers and the wealth of news and information sources now… Read More
Authored by Layla Smith in
28 August

We’re Hiring! PR Account Manager

A fantastic opportunity to join a small, successful PR and marketing company, in a varied and pivotal role where you can genuinely make a massive impact. The Company Aspire PR & Marketing is a highly respected, full-service agency specialising in the sport, health and fitness and lifestyle sectors. We are passionate about what we do… Read More
Authored by Layla Smith in
24 August

Soul Circus Festival 2018: 48 Hours In Zen Heaven

After following the Sat Nav for 2 hours 20 minutes from Hampton Court, we got waved down by a man in a high-vis jacket. He told us to make a left turn through a hedge. Erm, really? Doubting the move, we then came over the brow of a hill – I saw it. A collection… Read More
Authored by Vikki McGill in
23 July

Coverage Round-Up: Soul Circus

With the British summer time in full swing, the Aspire team are raring to go for Soul Circus Festival. Taking place in the stunning Cotswolds hills of Ellmore from 17-19 August, it’s bound to be a great one. And if the weather stays as nice as it has been, it will be that bit better… Read More
Authored by Vikki McGill in
21 June

Press Release – Meet On’s Newest Addition, The Cloudace

ZURICH, SWITZERLAND – The award-winning Swiss running brand, On, introduces the Cloudace for its 2018 collection. As On’s most technical shoe to date, the Cloudace utilizes premium technology and engineering to combine a powerful push-off with next-level stability, demonstrating to the world that superior cushioning doesn’t have to mean slow. With an ingenious sole and… Read More
Authored by Layla Smith in
2 February

ISPO: On’s 2018 innovations triumph twice over

Swiss running shoe brand On is hitting new trails. And the latest additions to its range have already both been honored in the reputed ISPO Awards.  ZURICH, SWITZERLAND 30 January: The specialists at ISPO 2018 – the world’s biggest sports goods fair –have conducted their tests and reached their decisions. This year’s ISPO Gold Award has gone to… Read More
Authored by Vikki McGill in
24 October

Raising awareness through media relations and festival partnerships

Aspire was tasked with putting Soul Circus on the festival map. Here’s how we did it. What was the brief? To raise awareness of the Festival and drive pre-event ticket sales through media outreach, influencers /bloggers and leverage existing brand partnerships. What challenges did we face? This was the second year of the festival and,… Read More
19 September

Creative Content – Student Gym Design Video

Our client motive8 has more than 200 gym & spa installations to their name across the residential, corporate, hotel, student and private sectors. A growing area of their business has been student gyms, where more and more developers are embracing the ethos of providing students with onsite health and fitness facilities to help support their wellbeing… Read More
Authored by Layla Smith in