22 February

Fave Five: Adventure Travel Show 2018

On the wettest and coldest day in January, I headed off to Kensington Olympia to check out the Adventure Travel Show.  I love going to this show; it’s a good size and not too big, so you don’t end up getting lost (and tired) mooching around the stands.  It’s a great show for travel inspiration and… Read More
Authored by Vikki McGill in
16 February

Experiences Matter Most

Two new surveys, from news website Bloomberg.com and event technology platform Eventbrite, have highlighted the extent to which consumers are favouring experiences over goods when it comes to life satisfaction. Millennials in particular are driving the switch, with 72% of those surveyed saying they would be increasing their spending on experiences rather than physical things… Read More
Authored by Kim Mead in
12 February

Escape To The Soul Circus Yoga And Wellness Festival 2018

Aspire are very excited to have been appointed by Soul Circus for the second year to help promote the summer festival this year.   Watch this space for exciting line up announcements. Equinox, Faisal Abdalla, Katarina Rayburn, Benjamin Sears and more LONDON (08 February 2018): Now that the January blues have been beaten, it’s time… Read More
Authored by Vikki McGill in
12 February

Press Release – The XF Brand launches in the UK

Wellbeing Focused, Lifestyle Savvy and Aspirational London, UK | January 2018 – January 2018 sees a hot new contender hit the fitness scene with the official launch of fitness enterprise The XF Brand. With a mission to deliver a robust offering that is lifestyle savvy, appealing and effective, it is destined to become much sought after amongst regular gym… Read More
Authored by Vikki McGill in
2 February

ISPO: On’s 2018 innovations triumph twice over

Swiss running shoe brand On is hitting new trails. And the latest additions to its range have already both been honored in the reputed ISPO Awards.  ZURICH, SWITZERLAND 30 January: The specialists at ISPO 2018 – the world’s biggest sports goods fair –have conducted their tests and reached their decisions. This year’s ISPO Gold Award has gone to… Read More
Authored by Vikki McGill in
22 January

Bringing bespoke yoga into the homes of Londoners

Here’s how Aspire helped introduce private bespoke yoga to city goers with The Private Yogi. Who is the client? The Private Yogi (TPY) What was the brief? Raise brand awareness of The Private Yogi and their associated services. Become established as the ‘go- to’ brand for bespoke private yoga classes across London. What was the… Read More
Authored by Vikki McGill in
18 January

Aspire PR & Marketing appointed to launch The XF Brand

Launch and build brand profile for industry newcomer. LONDON (18 January 2018): The XF Brand (www.thexfbrand.com) a newly created fitness brand, has appointed sports and lifestyle PR agency Aspire PR & Marketing to launch its consumer offering, raise awareness and build profile across the UK. Master-minded by a team of fitness professionals and industry innovators,… Read More
Authored by Vikki McGill in
11 January

Fitness Goals for 2018

Fitness Goals for 2018 The team here at Aspire is all about practising what we preach so we’ve all set ourselves some fitness goals for the year ahead. Layla… Mine is to try and do a Parkrun each Saturday and get my time back down to where it was pre-Wilma. First one of the year… Read More
Authored by Louisa Feary in