2 December

Press Event – On launch the new Cloudflow to UK media

On November 14th, we helped our client On launch its new Cloudflow shoe at the London-based gym, Victus Soul. Guests were taught all about the shoe by Product Designer, Dina Tageldin and UK Sales Director, Olly Laws, and took part in a treadmill-based running class before being given the chance to speak to athletes, Chris… Read More
Authored by Josh Puttock in
25 November

Press Release – Roger Federer joins Swiss running brand On as an entrepreneur

Roger Federer and On are announcing a unique entrepreneurial relationship that will join one of the world’s most influential athletes with one of the fastest-growing brands in the history of athletic footwear. Federer will invest in On and joins the founders of the young sports brand to shape its future. As a true partner, he… Read More
Authored by Josh Puttock in
18 November

Experiencing the Hi-Lights of Zurich with On

To celebrate the launch of an exciting new shoe by On, we organised a press trip in partnership with Zurich Tourism for media to discover some hidden gems of the city and experience the style and comfort of the Cloud Hi on the brand’s home ground. On, the fastest growing running shoe brand on the… Read More
Authored by Becky Hepworth in
18 November

Blown away by our first visit to Canyon HQ

Last month Kate and I were lucky enough to visit the home of Canyon Bikes in Koblenz, Germany. We were going to present results from a 6-month PR project that we’d completed, meet our key contacts in Germany and get a more in-depth insight into the brand. Our itinerary included a tour of their purpose-built… Read More
Authored by Becky Hepworth in
5 November

Event Launch: Club Peloton’s Cycle to MIPIM 2020

On a very wet and windy Tuesday evening, we joined over 100 property industry professionals at Coram’s Foundling Museum for the launch of Cycle to MIPIM 2020. The grand surroundings of the museum filled rapidly with riders from previous years and new faces, all keen to find out what Club Peloton’s original endurance event has… Read More
Authored by Becky Hepworth in
4 November

Press Release – The Zone3 medical grade compression and fitness collection

Zone3 is introducing its complete compression and fitness collection, which provides everyday athletes with quality items that offer the very best in comfort and performance. The new collection includes medical grade compression wear and activewear designed for training, racing and recovery. The range has been under research and development for the last four years and… Read More
Authored by Josh Puttock in
1 November

Press Release – Say Hi and unleash your adventurer’s instincts

Swiss Performance brand On launches an all-new high-comfort shoe with a higher profile, for urban adventure and travel. ZURICH, SWITZERLAND – On, the fastest growing running shoe brand on the planet, rapidly exceeding 7 million worldwide fans, launches the all-new Cloud Hi for urban adventure and travel. The Cloud Hi is at the intersection between… Read More
Authored by Becky Hepworth in
31 October

Introducing Georgina, our new Intern

Aspire are pleased to announce that Georgina Cosgrove has joined the team on our Intern programme and will be working with the Aspire team for the next three months. The Aspire Internship programme offers young professionals an opportunity to experience and work with both established and new brands, leading to an incredibly diverse role. During… Read More
Authored by Becky Hepworth in
17 October

Layla experiences the On Mountain Hut

On are now renowned for running some pretty awesome campaigns and I was lucky enough to experience one of their recent mega projects first-hand – the On Mountain Hut. To honour On’s true home and take them back to the source, their team designed and built the perfect mountain hut nestled on the Piz Lunghin mountain in… Read More
Authored by Becky Hepworth in